For Busy Parents Who Are Done Guessing

You don't need another gym membership. You need someone in your corner.

Personalized coaching, the 20-Minute Parent Blueprint, and a system that fits real life — so you can lose 10+ lbs, feel confident again, and stop white-knuckling another diet.

Start with the Blueprint — $27 See all options →

Designed for parents 20 minutes a day 14-day risk-free

3 Ways to Work With Mike

Pick the level that fits today.

Whether you want a few free tips or someone in your corner full-time, there's an entry point that meets you where you are.

Tier 1 · Free

Weekly Parent Training Tips

Free

No credit card. Unsubscribe anytime.

A short weekly email with one workout idea, one meal idea, and one habit cue — built for parents who want to start small.

One actionable tip per week
No spam, no overwhelm
Read in 3 minutes flat

Join the Newsletter →

Tier 2 · Self-Guided

The 20-Minute Parent Blueprint

$27

One-time · Instant access · 14-day risk-free

The complete training + habit system I give my 1-on-1 clients on Day 1. Three PDFs delivered instantly. Read in one sitting. Use for life.

7-chapter Blueprint PDF
10 done-for-you 20-minute workouts
24 protein-forward meals + grocery list
14-day risk-free + free coaching call if it doesn't land

Get the Blueprint →

Tier 3 · High-Touch

Personal 1-on-1 Coaching

By Application

Limited slots · Free strategy call to start

When you want me in your corner full-time. Personalized programming, weekly check-ins, and direct access to me through the Everfit app.

Custom programming built around YOUR life
Weekly check-ins + daily Everfit access
Free 20-min strategy call to see if we're a fit

Book a Strategy Call →

The Real Problem

The fitness industry isn't built for parents.

Most plans assume you have a quiet morning, a 90-minute workout window, and a clean kitchen with no kids running around at 6am. They don't. So they fail. Not because you're not committed — because the system was built for someone who isn't you.

Workouts are too long
Diets are too complicated
Plans aren't built for real-life schedules
There's no accountability or structure
You've spent years putting everyone else first

TransformU solves all of that. 20 minutes a day. Real food, fast. A system that holds when the day blows up at 6am.

"Mike didn't just throw a generic program at me; he worked closely with me to customize workouts that I felt I could do on my own, keeping me motivated."

— TransformU Client

TransformU

The 20-Minute Parent Blueprint

7 Chapters · PDF

Bonus #1

Workout Library

10 Workouts

Bonus #2

Meal Starter

24 Meals + List

Featured · Tier 2

The complete 20-minute system — yours for $27.

The 20-Minute Parent Blueprint is what I give my 1-on-1 clients on Day 1. Same framework. Same workouts. Same meals. Same result — without the high-ticket coaching fee.

The Blueprint: 7-chapter PDF, the complete framework
Workout Library: 10 done-for-you workouts, no burpees
Meal Starter: 24 meals, 30g+ protein, under 10 min each
Risk-free: 14 days to try it, free coaching call if it doesn't land

$311 value $27 one-time

Get the Blueprint Now →

Real Parents · Real Results

What parents are actually saying.

★★★★★

I stopped trying to "find time" and started stealing 20 minutes. Down 10 lbs in 6 weeks without unrealistic diets. This is the first thing that's actually clicked.

Robyn

Mom of 2

★★★★★

The 20-Minute Parent Blueprint made setting expectations more manageable. Seeing that I didn't need to spend hours a day exercising took a lot of pressure off.

Mike

Dad of 2

★★★★★

Busy parent meal starter! Just looked through breakfast so far but all great ideas. Already getting me thinking I need to get with it.

Kim

Mom of 2

Get to Know Mike

Hey — I'm Michael Cotnoir.

I'm the founder of TransformU and a coach dedicated to helping busy parents reclaim their strength, energy, and identity.

I combine structured fitness, simple nutrition, and practical lifestyle systems to help you build momentum — even with a full schedule. You don't need to overhaul your life. You just need a plan that fits it.

I've lived the chaos of parent life — the exhaustion, the guilt, the "I'll start Monday" cycle. I built TransformU because parents deserve a system that actually works for them, not one built for someone without kids.

If you're ready to stop guessing and start showing up — even for 20 minutes a day — I'd love to have you in my corner.

— Michael Cotnoir, TransformU

Common Questions

Where should I start?

If you're not sure, start with the Blueprint at $27. It's the same system I give my 1-on-1 clients — you'll know within 14 days whether the approach works for your life. If you want me involved more directly from Day 1, book a free strategy call instead.

How is this different from a regular fitness program?

Two things: it's built specifically for parents (20-minute workouts, kid-interruption-proof, no special equipment), and it's a habit system, not a motivation system. Most programs assume you'll show up. This one is designed to survive the days when you almost don't.

Do I need to join a gym or buy equipment?

No. Most workouts use bodyweight only. Dumbbells help on a few but every workout has a no-equipment swap. The whole point is you can run this in a kitchen at 6am.

Is the 1-on-1 coaching available now?

I take a limited number of 1-on-1 clients at any given time so I can give each person real attention. Book a free strategy call and we'll talk about whether it's the right fit and where I have openings.

What's the guarantee?

For the Blueprint: 14 days risk-free. If it doesn't land, email me and I'll hop on a free 30-minute coaching call with you to figure out what's getting in the way. You keep the files either way.

Ready to Start?

You have 20 minutes. That's enough.

Stop white-knuckling another diet. Start with the Blueprint, run one 20-minute workout, make one protein-forward breakfast — and feel the difference inside a week.

Get the Blueprint — $27

You don't need another gym membership. You need someone in your corner.

Pick the level that fits today.

The fitness industry isn't built for parents.

The complete 20-minute system — yours for $27.

What parents are actually saying.

Hey — I'm Michael Cotnoir.

Common Questions

You have 20 minutes. That's enough.

TransformU

Contact